1。必需部分,即在一般情况下不可缺少的部分,包括
(一)信头(LetterHead)
(二)封内地址(InsideAddres$)
(三)称呼(SalutationorGreeting)
(四)信的正文(BodyOftheletter)
(五)结束礼词(ComplimentaryC10Se)
(六)签名(Signature)
2。根据实际需要而增加的部分,包括
(a)附件(EnclOsurg),简写Ericl.或Enc.
(b)再启(Postscript),简写P.S.
(c)经办人姓名(PamcularAddres$OrAttentiOnLine)
(d)事由(SubjectHeadingOrCap“On)‘
(e)查号或参考编号(ReferenceNIlillber)
(f)抄送(CarbonC99yNotatlOn),简写c.c.
书信样例
┌───────────────────────────┐
│(一)THEEASTERNSEABOARDC01(PORA丁ION│
│350ParkAvenue│
│NewYork,NewYork10017│
│Telephone(No.)225—2780(6)YourReference:│
│CableAddteSS2“EAS丁SEA’’OurReference:3456│
│TelexCdlNo.222711(RCA)│
│April12,1978│
└───────────────────────────┘
┌───────────────────────────────┐
│(二)KantoMercantileCorporation│
│2-1,NihonbasM3-chome,Chuo-ku│
│TokyoI01│
│JAPAN│
│(c)Attention:Mr.MakiAbe,ExportManager│
│(三)Gentlemen:│
│(d)Re:U.S.Products’NewPriceList│
│(四)EnclosedisanewPricelistofU.S,Products,Inc.│
│indicatingafullrangeoftheirproducts.│
│Wecanquoteonallcfithe%eitems,exceptafewitems│
│thatareshippedfromEuropeorAustralia.Ifyouare│
│interestedhareceivingCIFquotationsonanyofthese│
│items,pleaseletusknowandweshallbegladtosend│
│themtoyou.│
│Weawaitgoodnewsfromyou.│
│(五)Verytrulyyours,│
│THEEASTERNSEABOARDCORP,│
│(六)(Signature)│
│JamesParrington│
│VicePresident│
│(a)End.PriceList│
│(0cc:Mr.JohnHayward,SanFrancisco│
└───────────────────────────────┘
二、英语商业信的格式
缮打英语商业信较通行的有以下几种格式:
1.缩行式(1ndentedstyl6)
2,平头式(Blockstyle)
3,混合式(SemiblockStylewithindentedparagraphs)
现分别举例说明于下:
┌────────────────────────────────┐
│ChinaNationalLightIndustrialProducts│
│Import&ExportCorporation│
│82TungAnMenStreet│
│Beijing,China.│
│Ourref.No.January30,1978│
│Yourref.No.│
│ThePakistanTradingCompany,│
│15,BroadStreet,│
│Karachi,Pakistan.│
│DearSirs,│
│ChineseLightIndustrialProducts│
│WethankyouforyourletterofJanuary10andshallbe│
│gladtoenterintobusinessrelationswithyourfirm.│
│Asyouknow,itisourpolicytotradewith~thepeopleof│
│allcountriesonthebasisofequalityandmutualbenefit.│
│Webelieveweshallbeable,byjointefforts,topromote│
│friend-shipaswellasbusiness.│
│Wearesendingyou5pamphletsandaprice-listcovering│
│ourexports.Pleaseadvisewhatarticlesyouareinterestedin│
│atpresent.│
│Yourearlyreplywillbehighlyappreciated.│
│Yoursfaithfully,│
│CHINANATIONALLIGHTINDUSTRIAL│
│PRODUCTSIMPORT&EXPORTCORP.│
│(Signature)│
│Encl.Asstated.│
└────────────────────────────────┘
┌───────────────────────────────┐
│ElMarTradingCompany│
│12MainStreet│
│Fresno│
│Ourref.KMP/DECalifornia,U.S.A.│
│Yourref.Tel:3--2345678│
│Date:20JanuaryI9...CableAddress:ELMARFRESNO│
│ChinaNationalCereals,OilsandFoodstuff│
│Import&ExportCorporation│
│82TungAnMenStreet│
│Beijing│
│People’sRepublicofChina│
│Gentlemen:│
│ReChineseFruits&Nuts│
│WehavemadeinquirytotheLiaisonOfficeofthePeople’s│
│RepublicofChinainWashington,D.C.andtheyhaveasked│
│thatwecontactyourofficeforthesupplyoftheabovecom-│
│modity.│
│Weareimporters,packers,andexportersofalltypesofdried│
│fruitsandnuts.Wehavebeeninthislineforalmostfifty│
│yearsandsellbothbulkpacksandconsumerpackshereinthe│
│UnitedStatesandabroad.Weenclosealistshowingour│
│businessactivities.│
└───────────────────────────────┘
┌────────────────────────────────┐
│Weareinterestedtodiscusswithyourrepresentativethetyoes│
│ofdriedfruitsandnutswhichyouhaveavailableforexport│
│totheU.S.Inthisregard,wewouldliketovisittheGuang-│
│zhouTradeFair.Iwouldbetheonlyrepresentativefromour│
│firmwhowouldtraveltotheFair.│
│Fromtheinformationwehavebeenabletogather,Ibelieve│
│thatwecoulddoalargeimportbusinessinChinesefruitsand│
│nuts,forbothbulkandconsumerpackagetrade.│
│Kindlyletushearfromyouconcerningthepossibilityofour│
│attendingtheTradeFair.Forinformationconcerningourfirm,│
│youmaycontacttheU.S.DepartmentofAgriculture,the│
│CaliforniaDriedFruitAssociationortheFresnoChamberof│
│Commerce.Theyarewellacquaintedwithourfirm.│
│Yourssincerely│
│ELMARTRADING-COMPANY│
│(Signature)│
│Encl.asstated│
└────────────────────────────────┘
┌──────────────────────────────────┐
│~M,D.Ewart&Co.,Ltd.,│
│36TowerStreet,│
│Toronto4,Canada.│
│August22,19...│
│OurRef.No.SWE/II9│
│YourRef.No.M.306/0038│
│ChinaNationalMetals&Minerals│
│Import&ExportCorporation,│
│P.O.BoxNo.65,│
│Beijing,│
│People’sRepublicofChina.│
│DearSirs,\\│
│Re:HeatingSupplies│
│Wearewholesaledistributorsofplumbingandheatingsup-│
│pliesandareinterestedintheproductsyoushowintheChina│
│ForeignTradeNo.2of1976.│
│Wewouldliketohearfromyouwithreferencetoimport-│
│~ngmerchandisefromChina.Ifwecanworktogethertoour│
│mutualbenefit,arrangementscanbemadeforoneofourrep-│
│resentativestomakethetriptoChinaandcontactyouroffice│
│inperson.│
│Weareherewithenclosingourlatestcatalogueshowingthe│
│itemswecarryatthepresenttime.│
│Pleaseletusknowwhetheryoucanmanufactureitemsas│
│perCanadianpatterns.│
│Kindlysendusyourcompletecatalogueandpricelistquot-│
│ingthebestdiscountforquantitybuying.│
│Thankingyouforyourkindattentiontothismatterand│
│trustingtohearfromyouinthenearfuture,weare,│
│Yourstruly,│
│M.D.Ewart&Co,,Ltd.│
│(Signature)│
│H.Smith│
│Manager│
│Encl.asstated.│
└──────────────────────────────────┘
┌───────────────────────────────────┐
│February1,19__│
│Mr.JamesBrown│
│234NorthAvenue│
│Smithville,Illinois60041│
│DearMr.Brown,│
│YourreportontheplanningsessionheldbytheBoardofDirectorsof│
│JonesandJonesisanexcellentsummaryandbringstousmost│
│encouragingnews.│
│Wehavedecidedtopostponethemakingofanyspecificofferfor│
│anothermonth.Thankyouformakingavailabletoustheinformationwe│
│needed.│
│EarlyinMarchwewillcontactyouforadditionalinformationand│
│instructions.│
│Sincerelyyours,│
│E.H.Anderson│
│Controller│
└───────────────────────────────────┘